Аннотация

Содержание отчёта

• List of Tables, Figures and Diagrams  3

   

  Executive Summary  5

   

  1. Project Description  6

   

  2. Analysis of Market of Electronic Payment Systems (EPS)  9

   

  2.1. Global Market of E-Commerce  9

   

  2.2. Global Market of Electronic Payment Systems  11

   

  2.2.1. Market Key Players  12

   

  2.2.2. Market Forecasts  13

   

  2.2.3. Tendencies of Electronic Payments Market by Countries and Regions  15

   

  2.3. Project Audience  18

   

  3. Description of Services  24

   

  3.1.Basic Algorithms of the Service  24

   

  3.2.Main Clients’ Groups  26

   

  3.3.Potential of Project Services Development  27

   

  3.4.Requirements for the Users’ Identification  29

   

  3.5.Prohibited Business Categories in Accordance to the Requirements for Project Implementation  32

   

  3.6.Prohibited Jurisdictions  34

   

  3.7.Anti-Terrorism Measures and Anti-Money Laundering of Project  35

   

  3.8.Security and Fraud Prevention  35

   

  4. Project Partners  36

   

  5. Competitive Environment  37

   

  6. Project Marketing  54

   

  7. Project Personnel  58

   

  8. Financial Plan  61

   

  8.1. Assumptions of the Project  61

   

  8.2. Seasonality of the Project  61

   

  8.3. Sales Volume of Project Services  62

   

  8.4. Revenue of the Project  64

   

  8.5.Personnel of the Project  65

   

  8.6.Categories of Costs by the Project  69

   

  8.7.Cash Flow Statement  70

   

  8.8.Basic Financial Indicators of Economic Efficiency of the Project  73

   

  9. Sensibility Analysis of Project  75

   

  INFORMATION ABOUT THE «VTSConsulting» COMPANY 81

• TABLE

   

  Table 1. Summary Table of the Main Online Payment Methods in Different Regions of the World  17

   

  Table 2. Number of Russian-Speaking Population of CIS  19

   

  Table 3. Number of Audience by Countries of the CIS  20

   

  Table 4. Number of Audience by the Countries  22

   

  Table 5. Potential Number of Companies (Project Audience), units  23

   

  Table 6. Restrictions on Use of Service  35

   

  Table 7. Project Partners  36

   

  Table 8. Profile of the Robokassa Service  38

   

  Table 9. Profile of the Z-PAYMENT Service  40

   

  Table 10. Profile of the DENGI ONLINE Service  40

   

  Table 11. Profile of the PLATRON Service  41

   

  Table 12. Profile of the PAY2PAY Service  41

   

  Table 13. Profile of the WALLET ONE Service  42

   

  Table 14. Profile of the PAYONLINE Service  44

   

  Table 15. Profile of the NEXTPAY.RU Service  44

   

  Table 16. Profile of the ONPAY.RU Service  45

   

  Table 17. Profile of the PAYANYWAY Service  46

   

  Table 18. Table of the ICEPAY Service  48

   

  Table 19. Profile of the PLATON Service  49

   

  Table 20. Project Marketing  54

   

  Table 21. Detailing of the Project Advertising Campaign  56

   

  Table 22. Calendar Plan of Marketing Strategy  57

   

  Table 21. Manning Table and Wages of Personnel  58

   

  Table 22. Responsibilities of Personnel  58

   

  Table 25. Assumption of the Project  61

   

  Table 26. Seasonality of the Project  62

   

  Table 27. Sales Volume of Project Services  62

   

  Table 28. Revenue of the Project  64

   

  Table 29. Revenue of the Project by Years  65

   

  Table 30. Personnel of the Project (Costs)  65

   

  Table 31. Costs by the Project  69

   

  Table 32. Cash Flow Statement  70

   

  Table 33. Cash Flows of the Project by Years  72

   

  Table 34. Basic Indicators of Project Economic Efficiency  74 

   

  DIAGRAMS

   

  Diagram 1. Types of Electronic Payments  12

   

  Diagram 2. Global Amount of Transactions via EPS  14

   

  Diagram 3. Global Volume of Payments  15

   

  Diagram 4. Turnovers of Payments via EPS, trln RUB  17

   

  Diagram 5. Seasonality of the Project  61 

   

  FIGURES

   

  Figure 1. Benefits of System for the Internet entrepreneurs  7

   

  Figure 2. Algorithm of Registration in the Service System  24

   

  Figure 3. Algorithm of Service Operation  26

   

  Figure 4. Algorithm of Identification  30

   

  Figure 5. Algorithm of Identification for Companies  31